We connect brands with consumers on premium media properties:
Vana is a better way for cannabis brands to reach broader audiences, accelerate growth, and make better-informed decisions — with confidence.
Vana is an optimal way for dispensaries to drive foot traffic to their storefront, and generate leads to their website for online ordering.
Vana is a secure way for mainstream publishers to connect with licensed cannabis brands and expand their inventory across cannabis and CBD.
Engagement Platform
With an emphasis on your product, we produce interactive landing pages optimized for consumers to discover, learn and locate your products.
Reach Network
No longer are the days when cannabis brands can only advertise on sites related to cannabis. Reach audiences who are engaging with the latest content in health, wellness, lifestyle, entertainment, and sports on mainstream media properties.
Dynamic Compliance
We use sophisticated ad-tech software to foster the connection between digital marketing and full compliance. This means that your brand will only be seen by 21+ consumers and follow all regulations based on state.
Data Analytics
Our reach network and engagement platform combine to generate large quantities of valuable data. With rich data, deep analytics, and interactive dashboards, we deliver actual insights that drive brand growth.
Top Cannabis Brands Trust Vana
"Vana is one of our primary digital marketing partners for targeting customers in some of our most important markets. Vana's unique targeting capabilities enable us to perform hyper-local digital advertising that drive customer and patient engagement across our national MSO."
Jesse Channon
Chief Growth Officer at Columbia Care
Top Cannabis Brands Trust Vana
"Vana is providing the solution we’ve been waiting for to get our products in front of a mainstream audience and finally have the chance to advertise with major media."
Jamie Pearson
Bhang President & CEO
“Through partnerships with premium publishers like BuzzFeed, Thrillist, and USA Today, Vana is enabling certified cannabis brands to advertise with confidence, connect with broader audiences, accelerate business growth, and make informed decisions about their marketing spend.”
“We’re aiming to set the industry standards for cannabis and CBD advertising and serve as the leading compliant marketing platform. Cannabis brands should be able to advertise with confidence while making informed decisions about their marketing spend.”
"Built In LA has rounded up 50 startups, all founded within the past three years, hand-selected by the Built In LA team for their potential to make an impact on both their industries and the city’s tech scene in 2020 — and beyond"